RichMan Millionaire 2010

Unleash The Power Of Perpetual Marketing
Copyright © Stone Evans, The Home Biz Guy
http://www.PlugInProfitSite.com/main-19755

I describe perpetual marketing as a large number of
people promoting one web site so they can all receive
the traffic generated by each other.

For example, you decide to create a free ebook that
you will give away to your web site visitors. You ask
a large number of e-zine owners to give away the
ebook in exchange for their ad in the ebook. You can
just ask them to link directly to your web site when
they promote the ebook. You, of course, will have
one of your own ads on that web page.

Let’s say you get 8 out of 20 e-zine owners that agree
to giveaway the ebook. The 8 e-zines total subscriber
base is 75,000.

Now, you can ask more e-zine owners if they would
like to promote the ebook in exchange for an ad inside
the ebook. This time you can say, you already have 8
e-zines already promoting the ebook with a subscriber
base of 75,000.

The next group of e-zine owners you ask will be more
tempted to promote your ebook because there is a
greater chance they will receive a lot of traffic from
the deal. It’s win/win situation!

Do you understand the power of perpetual marketing?
You could have 20 or 30 e-zines promoting your web
site at no-cost, very quickly! You could create a new,
free ebook every month and repeat the process.

This isn’t the only way to use perpetual marketing.
You don’t just have to contact e-zine publishers you
could do the same with web site owners. You could
use a total monthly visitor total as motivation.

It doesn’t have to be just an ebook either. It could be
a contest you’re holding on your web site. You could
place the other web site’s ads on the contest page in
exchange for them promoting the contest.

These are only a few ways to use perpetual marketing.
You could use your own imagination to create new
ways to use perpetual marketing that will increase your
traffic and sales.

About the Author:
————————————————————
Stone Evans, The Home Biz Guy has helped thousands of people
in over 200 countries around the world start and run a
successful home business. Discover 3 easy steps to start
your own home business and subscribe to The Home Biz Guy’s
Free Home Business Secrets Mini-Course at:
http://www.PlugInProfitSite.com/main-19755
————————————————————

Quote of the Day:

1. Never put off till tomorrow what you can do today.
2. Never trouble another for what you can do yourself.
3. Never spend your money before you have it.
4. Never buy what you do not want because it is cheap; it
will never be dear to you.
5. Pride costs us more than hunger, thirst, and cold.
6. Never repent of having eaten too little.
7. Nothing is troublesome that we do willingly.
8. Don’t let the evils which have never happened cost you
pain.
9. Always take things by their smooth handle.
10. When angry, count to ten before you speak; if very
angry, count to one hundred.

– Thomas Jefferson

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How To Use Database Marketing To
Skyrocket Your Online Profits
Copyright © Stone Evans, The Home Biz Guy
http://www.PlugInProfitSite.com/main-19755

Database Marketing is the gathering and storing of specific information
about your prospects or customers. This information is usually stored in
a database program on your computer. You would then use the information
to market and advertise to them. It can save you time and money because
you can target your promotional efforts to your best prospects or
customers.

The Types Of Information To Collect

The information will vary depending on the product or service you’re
selling. If you’re selling a product that costs $2 you wouldn’t collect
information about their yearly income. If you’re selling web space you
wouldn’t collect information about what type of books they read. The
basic information you need would be all their contact information,
purchase history, and birthday. You will need to decide what other
information would benefit your business.

How To Collect This Information Online

It’s pretty easy to collect this information online but the hard part is
getting people to give it you. The best way to collect this information
is to give them something FREE in return. Ask them to fill out an e-mail
survey before subscribing to your free e-zine. Tell everyone who visits
your web site they will get a free e-book when they fill out your online
questionnaire form. Ask them this information before they sign up for a
free contest at your web site. Sometimes you have to give a little
something to get a little information online.

Beneficial Uses For Your Database

Find out your customers purchasing habits. Use the information to
improve the design of your web site. Use it to write all your
advertising material more persuasively.

Find out the things they like or dislike about your business. Use the
information to target your best prospects.

Find out how much money your prospects or customers make. Use it to
improve your customer service.

Find out what new products or services they need or want. Use it to test
ideas before launching a total sales campaign.

Find out how to your improve your existing products or services. Use it
to build your customer loyalty.

Find out which benefits or features they like most about your products
or services. Use it to send electronic greeting cards on holidays or on
your customer’s birthdays.

The list of beneficial uses are endless. Do you see the importance of
collecting this information? The Internet makes the process of
collecting this information quicker and cheaper than offline methods.
Take advantage of database marketing and watch your online profits
skyrocket.

About the Author:
————————————————————
Stone Evans, The Home Biz Guy has helped thousands of people
in over 200 countries around the world start and run a
successful home business. Discover 3 easy steps to start
your own home business and subscribe to The Home Biz Guy’s
Free Home Business Secrets Mini-Course at:
http://www.PlugInProfitSite.com/main-19755
————————————————————

Quote of the Day:

“Put away the book, the description, the tradition, the
authority, and take the journey of self-discovery. Love,
and don’t be caught in opinions and ideas about what love
is or should be. When you love, everything will come right.
Love has its own action. Love, and you will know the
blessings of it. Keep away from the authority who tells you
what love is and what it is not. No authority knows and he
who knows cannot tell. Love, and there is understanding.”
– Krishnamurti

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