RichMan Millionaire 2010

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6 Ways To Keep Your Online Customers
Away From Your Competition
Copyright © Stone Evans, The Home Biz Guy
http://www.PlugInProfitSite.com/main-19755

1. Stay In Touch

Stay in contact with customers on a regular basis. Offer
them a free e-zine subscription. Ask customers if they want
to be updated by e-mail when you make changes to your
Web site. After every sale follow-up with the customer to
see if they are satisfied with their purchase.

2. Friendly Web Site

Make it easy for your customers to navigate on your Web
site. Have a “FAQ” page on your Web site to explain
anything that might confuse your customers. Ask them to fill
out an electronic survey to find out how make your Web
site more customer friendly.

3. Easy And Free Communication

Make it easy and for your customers to contact you. Offer
as many contact methods as possible. Allow customers
contact you by e-mail. Hyperlink your e-mail address so
customers won’t have to type it. Offer toll free numbers for
phone and fax contacts.

4. Teach Your Employees

Make sure employees know and use your customer service
policy. Give your employees bonuses or incentives to practice
excellent customer service. Tell employees to be flexible with
each individual customer, each one has different concerns,
needs and wants.

5. Impress Your Customer

Give your customers more than they expect. Send thank
you gifts to lifetime customers. E-mail them online greeting
cards on holidays or birthdays. Award bonuses or discounts
to customers who make a big purchase.

6. Be Nice

Always be polite to your customers. Use the words Please,
Thank You, and Your Welcome. Be polite to your customers
even if they are being irate with you. Always apologize to
your customers should you make a mistake. Admit your
mistakes quickly and make it up to them in a big way.

About the Author:
————————————————————
Stone Evans, The Home Biz Guy has helped thousands of people
in over 200 countries around the world start and run a
successful home business. Discover 3 easy steps to start
your own home business and subscribe to The Home Biz Guy’s
Free Home Business Secrets Mini-Course at:
http://www.PlugInProfitSite.com/main-19755
————————————————————

Quote of the Day:

“Joy is the will which labors, which overcomes obstacles,
which knows triumph.” — William Butler Yeats

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10 Nitty-Gritty Ways To Increase Your Orders
Copyright © Stone Evans, The Home Biz Guy
http://www.PlugInProfitSite.com/main-19755

1. Express the same views as your target audience.
Bring up common likes and dislikes in your ad. This
will create instant rapport with your audience.

2. Add viral marketing into your promotional plans.
Allow your visitors to give away your free stuff,
just include your ad somewhere on all the freebies.

3. Design your web site to be less confusing. Don’t
use a lot of graphics, links and anything that takes
away from your sales message.

4. Give your visitors the option of viewing your web
site by autoresponder or printing it out. They might
not have the time right then to look it over.

5. Increase your opt-in e-mail list quickly by giving
away a product at no cost. Just require people to
subscribe to your e-zine in exchange.

6. Joint venture your web business with other offline
businesses. Look for businesses that have the same
target audience and create a win/win deal with them.

7. Expand your target audience by adding a new
product line or packaging your main products with
other ones. You could also add-on extra services.

8. Persuade your visitors to like you. People buy
from people they like. You could tell them a joke,
give them a compliment, give them a freebie, etc.

9. Submit the free stuff you offer to online freebie
directories. They usually get tons of traffic because
people like to get things for free.

10. Use headlines and sub headlines that are aimed
directly at your audience. If you’re selling things to
lawyers use a headline like “Attention All Lawyers!”.

Quote of the Day:

“Laughter is the shortest distance between two people.” –
Victor Borge

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10 Ways To Get New Product Ideas
http://www.PlugInProfitSite.com/main-19755

1. Solve an existing problem for people. There are
thousands of problems in the world. Create a product
that can provide a solution to one of those problems.

2. Find out what’s the current hot trend. You can find
out what the new trends are by watching TV, reading
magazines and surfing the net. Just create a product
that’s related to the current hot trend.

3. Improve a product that is already on the market.
You see products at home, in ads, at stores etc. Just
take a product that’s already out there and improve it.

4. Create a new niche for a current product. You can
set yourself apart from your competition by creating a
niche. Your product could be faster, bigger, smaller,
or quicker than you competitor’s product.

5. Add on to an existing product. You could package
your current product with other related products. For
example, you could package a football with a team
jersey and football cards.

6. Reincarnate an older product. Maybe you have a
book that’s out of print and is no longer being sold.
You could change the title, design a new front cover,
and bring some of the old content up to date.

7. Ask your current customers. You could contact
some of your existing customers by phone or e-mail
and ask them what kind of new products they would
like to see on the market.

8. Combine two or more products together to create
a new one. For example, you could take a brief case
and add a thermos compartment inside to keep a
drink hot or cold.

9. Survey the people who visit your web site. You
could post a survey or questionnaire on your web site.
Ask visitors what kind of products they would like to
see on the market.

10. You could create a new market for your existing
product. For example, if you’re selling plastic bottles
to a pop company, you could turn around and sell
those bottles to a fruit drink company.

Quote of the Day:

“…if we are willing to abandon our usual coercive tactics
and approach our problems sideways and kitty-corner we
stand a good chance of finding our way through some
interesting gates.” — Eloise Ristad

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10 Strategic Ways To Maximize Your Profits
Copyright © Stone Evans, The Home Biz Guy
http://www.PlugInProfitSite.com/main-19755

1. Tell people the point or focus of your web site.
Explain to them what things they can do or which
goals they can accomplish while visiting your site.

2. Make your visitors feel comfortable at your web
site. Give them your main business address, your
visitors may not trust you if you’re using a P.O. box.

3. Include a FAQ on your web site or via e-mail
on an autoresponder. This will give your customers
an extra convenience without having to contact you.

4. Buy advertising space on discussion board web
sites. They are usually arranged by subject; that
makes them highly targeted.

5. Start a free e-mail newsletter to create your own
opt in list. Create a title that grabs readers attention.
Submit it to free e-zine directories on the internet.

6. Record all your new promotion ideas into an idea
journal, good or bad. Sometimes you can combine
ideas to create new ones to increase your sales.

7. Convert your web site and free e-mail newsletter
into different languages. This will increase your over-
all target market.

8. Make your classified ads stand out in a crowd.
Use all capitol letters in the headline, divide letters
with extra spaces, add in text symbols, etc.

9. Remember your customer is always right, even
if they are not. Resolve all conflicts quickly and
painlessly. They are the lifeblood of your business.

10. Create a bond with your visitors by bringing up
likes or dislikes you have in common with them in
your ad copy. Just make sure you do your research.

Quote of the Day:

“There is surely a future hope for you, and your hope will
not be cut off.” — Proverbs 23:18

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